Tool comparison · Reporting & dashboard tools
Supermetrics
Marketing data platform from Finland with connectors, dashboards and planning
- Entryfrom €39per month · flat rate · billed annually
- Free plannoper pricing page
- Trial periodyesDuration not recorded
- Interfacenot specified
- Hosting according to providerEU
- Third-party rating4.4 / 5G2 · 827 Reviews
- TikTok
- YouTube
- X (formerly Twitter)
- Threads
- Bluesky
- Google Business Profile
- Web app
- API
Classification
In brief
Summarised from the provider's information. Not a test verdict.
The platform collects data from social channels, ads and other sources and forwards it to Looker Studio, Power BI, Google Sheets and other destinations. Via Supermetrics Studio, you can also schedule posts and edit comments. Report builder, live dashboard via link, AI evaluation and SSO are available, and pricing tiers depend on the number of data sources.
SuitsFor marketing teams and agencies that feed social data into their reporting and BI tools.
Watch outThe site only lists prices on request, and regional processing is only available for selected products.
Target audiences per provider
- Agencies
- Small businesses
- SMEs
- Large enterprises
Source: supermetrics.com/platform · checked on 11/11/2026
Compared under
Sources: docs.supermetrics.com/docs/about-report-languag…, docs.supermetrics.com/docs/about-flow-of-data-i… and 2 more · checked on 11/11/2026
Controlled vocabulary
Features
The same terms as in every other profile. Anything not listed has not been reviewed by us yet.
Planning & Publishing2Schedule posts · Automatic publishing
- yesSchedule posts
- yesAutomatic publishing
Source: docs.supermetrics.com/docs/how-to-manage-social… · checked on 11/11/2026
Team & Approvals1Approval workflow
- yesApproval workflow
Source: docs.supermetrics.com/docs/how-to-manage-social… · checked on 11/11/2026
Network-Specific Features3Schedule Stories · Carousel posts · Posts on Google Business Profile
- yesSchedule Stories
- yesCarousel posts
- yesPosts on Google Business Profile
Source: docs.supermetrics.com/docs/how-to-manage-social… · checked on 11/11/2026
Analytics4Profile analysis · Competitor Benchmark · Analysis of third-party profiles · Paid post analytics
- yesProfile analysis
- yesCompetitor Benchmark
- yesAnalysis of third-party profiles
- yesPaid post analytics
Sources: docs.supermetrics.com/docs/about-data-source-co…, supermetrics.com/pricing · checked on 11/11/2026
Reporting6Report builder · PDF export · Live dashboard via link · Looker Studio connection …
- yesReport builder
- yesPDF export
- yesLive dashboard via link
- yesLooker Studio connection
- yesCross-channel marketing data
- yesAI summary of reports
Sources: docs.supermetrics.com/docs/supermetrics-studio, docs.supermetrics.com/docs/how-to-share-superme… and 2 more · checked on 11/11/2026
Inbox & Community1Reply to comments
- yesReply to comments
Source: docs.supermetrics.com/docs/how-to-manage-social… · checked on 11/11/2026
AI Features1AI evaluation
- yesAI evaluation
Source: docs.supermetrics.com/docs/supermetrics-studio · checked on 11/11/2026
Reviews1Respond to reviews
- yesRespond to reviews
Source: docs.supermetrics.com/docs/how-to-manage-social… · checked on 11/11/2026
Administration & Security2Single Sign-On · API access
- yesSingle Sign-On
- yesAPI access
Source: supermetrics.com/pricing · checked on 11/11/2026
10 networks
Networks
What Supermetrics can do per network, as described by the provider.
- InstagramPublishingAnalyticsInbox: CommentsAdsFeed, Carousels, Stories
- LinkedInPublishingAnalyticsInbox: CommentsAdsFeed, Carousels
- FacebookAnalyticsAds
- TikTokAnalyticsAds
- YouTubeAnalytics
- PinterestAnalyticsAds
- X (formerly Twitter)AnalyticsAds
- ThreadsAnalytics
- BlueskyAnalytics
- Google Business ProfilePublishingInbox: CommentsFeed
Show full matrix 10 networks × 8 capabilities
| Network | Publish directly | Feed posts | Stories | Carousels | Analytics | Competitor analytics | Comments in inbox | Ads |
|---|---|---|---|---|---|---|---|---|
| yes | yes | yes | yes | yes | yes | yes | yes | |
| yes | yes | not specified | yes | yes | not specified | yes | yes | |
| not specified | not specified | not specified | not specified | yes | yes | not specified | yes | |
| TikTok | not specified | not specified | not specified | not specified | yes | not specified | not specified | yes |
| YouTube | not specified | not specified | not specified | not specified | yes | yes | not specified | not specified |
| not specified | not specified | not specified | not specified | yes | yes | not specified | yes | |
| X (formerly Twitter) | not specified | not specified | not specified | not specified | yes | not specified | not specified | yes |
| Threads | not specified | not specified | not specified | not specified | yes | not specified | not specified | not specified |
| Bluesky | not specified | not specified | not specified | not specified | not specified | yes | not specified | not specified |
| Google Business Profile | yes | yes | not specified | not specified | not specified | not specified | yes | not specified |
Source: docs.supermetrics.com/docs/how-to-manage-social… · checked on 11/11/2026
Per pricing page
Costs & Plans
Amounts as the provider displays them. Limits per plan, where stated.
Starter
no price information
- 1 Users
- 2 Data sources
Growth
no price information
- 2 Users
- 7 Data sources
Enterprise
no price information
Sources: supermetrics.com/pricing, docs.supermetrics.com/docs/how-to-buy-a-superme… · checked on 11/11/2026
Current prices from the providerAccording to the provider
Privacy & Security
We reproduce what the provider states. This is not a legal assessment.
- Provider's GDPR statementyesyes, per provider
- Data Processing Agreement (DPA)yesyes, per provider
- Hosting: EUyesper provider
- EU-US Data Privacy Frameworknot specified
- ISO 27001 certificationyesyes, per provider
- SOC 2 reportyesyes, per provider
- Provider headquartered in the EUyesyes, per provider
- Provider from the DACH regionnono, according to provider
- List of subprocessorsyesyes, per provider
- SSO via SAMLyesyes, per provider
Show all 26 criteria 17 not specified
- yesProvider's GDPR statement
- yesData Processing Agreement (DPA)
- yesProvider headquartered in the EU
- noProvider from the DACH region
- yesHosting in the EU
- not specifiedHosting in Germany
- not specifiedChoice of server location
- not specifiedEU-US Data Privacy Framework
- not specifiedEU Standard Contractual Clauses
- yesList of subprocessors
- yesISO 27001 certification
- yesSOC 2 report
- not specifiedBSI C5 attestation
- yesSSO via SAML
- not specifiedUser management via SCIM
- not specifiedRegular penetration tests
- not specifiedTrust Center
- not specifiedMeta Business Partner
- not specifiedTikTok Marketing Partner
- not specifiedLinkedIn Marketing Partner
- not specifiedCustomer data not used for AI training
- not specifiedAccessibility statement
- not specifiedUS hosting
- not specifiedHosting in Switzerland
- not specifiedCISIS12 certification
- not specifiedMeta Tech Provider
Sources: supermetrics.com/security, supermetrics.com/terms-of-service and 3 more · checked on 11/11/2026
9 listed
Integrations
connections that the provider itself names.
- HubSpot
- Salesforce
- Shopify
- Google Analytics
- Looker Studio
- ChatGPT
- MCP server
- Power BI
- Google Sheets
Sources: docs.supermetrics.com/apidocs/data-sources, supermetrics.com/pricing · checked on 11/11/2026
From third parties
Reviews
Social Rocket does not award a rating of its own. The values of other platforms are shown here, with retrieval dates.
- OMR Reviews4.13/ 515 Reviews · retrieved on 11/11/2026View at OMR Reviews
- G24.4/ 5827 Reviews · retrieved on 11/11/2026View at G2
- Capterra4.3/ 5110 Reviews · retrieved on 11/11/2026View at Capterra
Reporting & dashboard tools
Alternatives
Tools with the same main category, sorted by the number of features they share with Supermetrics.
Reporting platform from the Netherlands for agencies with data source credits
- TikTok
- YouTube
- +1
from €699per month · flat rate · billed annually4.5 / 5, G2, 286 ReviewsReporting platform for agencies with client reports and live dashboards
- TikTok
- YouTube
- Vimeo
- +3
from €17per month · per client · billed annually4.7 / 5, G2, 464 ReviewsReporting tool from Brazil for agencies, with a separate planning product
- TikTok
- YouTube
- Threads
- +2
from US$16.80per month · flat rate · Promotional price · billed annually4.6 / 5, G2, 49 ReviewsReporting tool for agencies with a Looker Studio connection and AI summary
- TikTok
- X (formerly Twitter)
- Google Business Profile
from US$12.50per month · per data source · billed annually4.6 / 5, G2, 305 Reviews
Status 11/11/2026
Sources
Every page this profile is drawn from, with the date it was checked. The status shown above is the oldest of this data.
18 sources, oldest check on 11/11/2026. docs.supermetrics.com (9) · supermetrics.com (6) · omr.com (1) · capterra.com (1) · g2.com (1)
Show all addresses with check date
Method
How to read this profile
- Every claim has a source
For every feature, price and privacy statement we store the page it comes from and the review date. Both are shown in the tool profile.
- Unknown stays unknown
If something is not stated by the provider, we show "no information". We do not guess and do not derive anything from advertising texts.
- Reviews come from third parties
Ratings come from OMR Reviews, G2 or Capterra, each with the number of reviews and the retrieval date. Each row in a list shows the same platform: the one on which most tools in the list are rated. Under 10 reviews, the rating is shown without a bar. Trustpilot and app stores rate the company or the app; they appear only in the profile. Social Rocket does not award its own rating.