Tool comparison · Social Listening & Monitoring Tools
Brandwatch
Enterprise suite for social listening, inbox and creator search, owned by Cision
- EntryPrice on requestno list price published
- Free plannoper pricing page
- Trial periodnot specified
- Interfacenot specified
- Hosting according to providernot specified
- Third-party rating4.1 / 5G2 · 987 Reviews
- TikTok
- YouTube
- X (formerly Twitter)
- Google Business Profile
- Web app
- iOS app
- Android app
- API
Classification
In brief
Summarised from the provider's information. Not a test verdict.
Monitoring of social networks, web, print and review platforms sits alongside sentiment analysis, crisis alerts, image and logo recognition and retroactive data. Planning, a social inbox, replies to comments and direct messages, and creator search are also included. The company belongs to Cision.
SuitsFor enterprises and agencies that want to combine listening with community work in one suite.
Watch outPricing is only available on request; according to the provider, data is stored in the EEA, the United Kingdom or the United States.
Target audiences per provider
- Large enterprises
- Agencies
Source: brandwatch.com/plans · checked on 11/11/2026
Compared under
Sources: social-media-management-help.brandwatch.com/en/…, social-media-management-help.brandwatch.com/en/… and 4 more · checked on 11/11/2026
Controlled vocabulary
Features
The same terms as in every other profile. Anything not listed has not been reviewed by us yet.
Planning & Publishing1Schedule posts
- yesSchedule posts
Source: social-media-management-help.brandwatch.com/en/… · checked on 11/11/2026
Analytics1Paid post analytics
- yesPaid post analytics
Source: social-media-management-help.brandwatch.com/en/… · checked on 11/11/2026
Reporting3PowerPoint export · CSV/Excel export · Looker Studio connection
- yesPowerPoint export
- yesCSV/Excel export
- yesLooker Studio connection
Sources: influence-help.brandwatch.com/en/articles/12414…, social-media-management-help.brandwatch.com/en/… and 1 more · checked on 11/11/2026
Listening & Monitoring12Brand mentions · Keyword monitoring · Boolean search · Web, news & blog sources …
- yesBrand mentions
- yesKeyword monitoring
- yesBoolean search
- yesWeb, news & blog sources
- yesPrint & broadcast
- yesReview sites as a source
- yesSentiment analysis
- yesTrend & topic detection
- yesCrisis alerts
- yesImage & logo recognition
- yesIdentify opinion leaders
- yesRetroactive data in listening
Sources: brandwatch.com/products/listen, social-media-management-help.brandwatch.com/en/… · checked on 11/11/2026
Inbox & Community6Social Inbox · Reply to comments · Reply to direct messages · Reviews in the inbox …
- yesSocial Inbox
- yesReply to comments
- yesReply to direct messages
- yesReviews in the inbox
- yesAutomatically hide spam & hate
- yesHelpdesk integration
Sources: social-media-management-help.brandwatch.com/en/…, social-media-management-help.brandwatch.com/en/… and 1 more · checked on 11/11/2026
AI Features2AI categorisation · AI evaluation
- yesAI categorisation
- yesAI evaluation
Sources: social-media-management-help.brandwatch.com/en/…, social-media-management-help.brandwatch.com/en/… · checked on 11/11/2026
Influencer & UGC3Creator search · Creator contracts & e-signature · Application page for creators
- yesCreator search
- yesCreator contracts & e-signature
- yesApplication page for creators
Sources: brandwatch.com/plans, influence-help.brandwatch.com/en/articles/12414… and 1 more · checked on 11/11/2026
Administration & Security1API access
- yesAPI access
Source: social-media-management-help.brandwatch.com/en/… · checked on 11/11/2026
10 networks
Networks
What Brandwatch can do per network, as described by the provider.
- InstagramPublishingAnalyticsInbox: Comments, MessagesListeningAds
- FacebookPublishingAnalyticsInbox: Comments, MessagesListeningAds
- TikTokPublishingAnalyticsInbox: CommentsListeningAdsReels
- LinkedInPublishingAnalyticsInbox: Comments, MessagesListeningAds
- YouTubePublishingAnalyticsInbox: CommentsListeningAds
- X (formerly Twitter)PublishingAnalyticsInbox: Comments, MessagesListeningAds
- PinterestPublishing
- RedditListening
- WhatsAppInbox: Messages
- Google Business ProfileInbox: Comments
Show full matrix 10 networks × 7 capabilities
| Network | Publish directly | Reels/short videos | Analytics | Comments in inbox | Messages in inbox | Listening | Ads |
|---|---|---|---|---|---|---|---|
| yes | not specified | yes | yes | yes | yes | yes | |
| yes | not specified | yes | yes | yes | yes | yes | |
| TikTok | yes | yes | yes | yes | not specified | yes | yes |
| yes | not specified | yes | yes | yes | yes | yes | |
| YouTube | yes | not specified | yes | yes | not specified | yes | yes |
| X (formerly Twitter) | yes | not specified | yes | yes | yes | yes | yes |
| yes | not specified | not specified | not specified | not specified | not specified | not specified | |
| not specified | not specified | not specified | not specified | not specified | yes | not specified | |
| not specified | not specified | not specified | not specified | yes | not specified | not specified | |
| Google Business Profile | not specified | not specified | not specified | yes | not specified | not specified | not specified |
Source: social-media-management-help.brandwatch.com/en/… · checked on 11/11/2026
According to the provider
Privacy & Security
We reproduce what the provider states. This is not a legal assessment.
- Provider's GDPR statementyesyes, per provider
- Data Processing Agreement (DPA)yesyes, per provider
- Hostingnot specified
- EU-US Data Privacy Frameworknot specified
- ISO 27001 certificationnot specified
- SOC 2 reportnot specified
- Provider headquartered in the EUnono, according to provider
- List of subprocessorsyesyes, per provider
- SSO via SAMLyesyes, per provider
Show all 26 criteria 21 not specified
- yesProvider's GDPR statement
- yesData Processing Agreement (DPA)
- noProvider headquartered in the EU
- not specifiedProvider from the DACH region
- not specifiedHosting in the EU
- not specifiedHosting in Germany
- not specifiedChoice of server location
- not specifiedEU-US Data Privacy Framework
- not specifiedEU Standard Contractual Clauses
- yesList of subprocessors
- not specifiedISO 27001 certification
- not specifiedSOC 2 report
- not specifiedBSI C5 attestation
- yesSSO via SAML
- not specifiedUser management via SCIM
- not specifiedRegular penetration tests
- not specifiedTrust Center
- not specifiedMeta Business Partner
- not specifiedTikTok Marketing Partner
- not specifiedLinkedIn Marketing Partner
- not specifiedCustomer data not used for AI training
- not specifiedAccessibility statement
- not specifiedUS hosting
- not specifiedHosting in Switzerland
- not specifiedCISIS12 certification
- not specifiedMeta Tech Provider
Sources: brandwatch.com/guides/social-listening-for-gove…, cision.com/legal/customerdpa and 3 more · checked on 11/11/2026
5 listed
Integrations
connections that the provider itself names.
- HubSpot
- Salesforce
- Zendesk
- Looker Studio
- Power BI
Sources: social-media-management-help.brandwatch.com/en/…, social-media-management-help.brandwatch.com/en/… · checked on 11/11/2026
From third parties
Reviews
Social Rocket does not award a rating of its own. The values of other platforms are shown here, with retrieval dates.
- OMR Reviews4.1/ 529 Reviews · retrieved on 11/11/2026View at OMR Reviews
- G24.1/ 5987 Reviews · retrieved on 11/11/2026View at G2
- Capterra4.2/ 5254 Reviews · retrieved on 11/11/2026View at Capterra
Social Listening & Monitoring Tools
Alternatives
Tools with the same main category, sorted by the number of features they share with Brandwatch.
AI-powered monitoring with visibility and reporting for smaller teams
- TikTok
- YouTube
- X (formerly Twitter)
- +4
from US$49per month · Promotional price · billed annually4.9 / 5, G2, 115 ReviewsMonitoring of mentions across social networks, the web and podcasts
- TikTok
- YouTube
- X (formerly Twitter)
from US$199per month · flat rate · billed annually4.6 / 5, G2, 385 ReviewsAudience intelligence and listening from the UK
- X (formerly Twitter)
- TikTok
- YouTube
Price on requestno list price published4.3 / 5, G2, 107 ReviewsSocial listening with image recognition and helpdesk integration
- TikTok
- X (formerly Twitter)
- YouTube
from €499per month · flat rate · billed annually4.7 / 5, G2, 316 Reviews
No information available yet
We have not found verifiable information from the provider for these areas, or have not yet checked them. We do not enter anything we cannot back up with a source.
- Prices and plans
Status 11/11/2026
Sources
Every page this profile is drawn from, with the date it was checked. The status shown above is the oldest of this data.
32 sources, oldest check on 11/11/2026. social-media-management-help.brandwatch.com (16) · brandwatch.com (7) · influence-help.brandwatch.com (3) · privacy.cision.com (2) · omr.com (1) · capterra.com (1) · cision.com (1) · g2.com (1)
Show all addresses with check date
Method
How to read this profile
- Every claim has a source
For every feature, price and privacy statement we store the page it comes from and the review date. Both are shown in the tool profile.
- Unknown stays unknown
If something is not stated by the provider, we show "no information". We do not guess and do not derive anything from advertising texts.
- Reviews come from third parties
Ratings come from OMR Reviews, G2 or Capterra, each with the number of reviews and the retrieval date. Each row in a list shows the same platform: the one on which most tools in the list are rated. Under 10 reviews, the rating is shown without a bar. Trustpilot and app stores rate the company or the app; they appear only in the profile. Social Rocket does not award its own rating.