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Tool comparison · Social media scheduler

Semrush Social

Planner in the Semrush environment with competitor analysis and monitoring

Semrush Inc. · United StatesAll-in-Oneformerly Semrush Social Media Toolkitpart of Adobe
As of: 11/11/2026
Preview image of Semrush Social, published by the provider
Provider imagesemrush.com
  • Entryfrom €19.18per month · flat rate · billed annually
  • Free planyes
  • Trial period7 days
  • Interfacenot specified
  • Hosting according to providernot specified
  • Third-party ratingno rating recorded
7 networks
  • Facebook
  • Instagram
  • TikTok
  • LinkedIn
  • Pinterest
  • Google Business Profile
  • YouTube
Platforms
  • Web app
  • Browser extension

Classification

In brief

Summarised from the provider's information. Not a test verdict.

Plans posts for Facebook, Instagram, LinkedIn, TikTok, Pinterest, YouTube and the Google Business Profile, and analyses profiles, posts and competitors for this purpose. Also included are keyword monitoring, brand mentions and German-language sources; on the Business plan, influencer and media monitoring as well. Reports can be sent on a schedule.

SuitsFor small businesses and agencies that want to combine planning and competitor observation.

Watch outInstagram only works with Business accounts, TikTok only with videos; the company belongs to Adobe.

Target audiences per provider

  • Small businesses
  • Agencies

Source: semrush.com/kb/1544-social-toolkit-pricing-and-… · checked on 11/11/2026

Interface languagesnot specified
Support languagesEnglish
Provider and headquartersSemrush Inc. · United States · part of Adobe

Sources: semrush.com/apps/docs/api-references/jwt-refere…, semrush.com/kb/1544-social-toolkit-pricing-and-… and 4 more · checked on 11/11/2026

Controlled vocabulary

Features

The same terms as in every other profile. Anything not listed has not been reviewed by us yet.

38 features across 7 groups
Planning & Publishing9Schedule posts · Automatic publishing · Editorial calendar · One post for multiple networks …
  • yesSchedule posts
  • yesAutomatic publishing
  • yesEditorial calendar
  • yesOne post for multiple networks
  • yesRecommended posting times
  • yesBulk upload
  • yesDrafts & Templates
  • yesPost preview
  • yesUTM parameters

Sources: semrush.com/kb/756-social-poster, semrush.com/pricing/social · checked on 11/11/2026

Network-Specific Features6Schedule Stories · Carousel posts · Publish directly to TikTok · LinkedIn profile and page …
  • yesSchedule Stories
  • yesCarousel posts
  • yesPublish directly to TikTok
  • yesLinkedIn profile and page
  • yesPosts on Google Business Profile
  • yesPinterest Pinboards

Sources: semrush.com/kb/768-planning-social-media-posts, semrush.com/kb/818-configuring-social-poster · checked on 11/11/2026

Analytics7Profile analysis · Post analysis · Follower Growth · Engagement Rate …
  • yesProfile analysis
  • yesPost analysis
  • yesFollower Growth
  • yesEngagement Rate
  • yesCompetitor Benchmark
  • yesAnalysis of third-party profiles
  • yesEvaluation by content tags

Source: semrush.com/kb/1559-getting-started-with-social… · checked on 11/11/2026

Reporting5Automated report delivery · White-Label Reports · PDF export · Cross-channel marketing data …
  • yesAutomated report delivery
  • yesWhite-Label Reports
  • yesPDF export
  • yesCross-channel marketing data
  • yesAI summary of reports

Source: semrush.com/kb/1559-getting-started-with-social… · checked on 11/11/2026

Listening & Monitoring6Brand mentions · Keyword monitoring · Web, news & blog sources · Podcast monitoring …
  • yesBrand mentions
  • yesKeyword monitoring
  • yesWeb, news & blog sources
  • yesPodcast monitoring
  • yesReview sites as a source
  • yesGerman-language sources

Sources: semrush.com/kb/1544-social-toolkit-pricing-and-…, semrush.com/kb/1501-media-monitoring · checked on 11/11/2026

AI Features3AI text for posts · AI image generator · AI evaluation
  • yesAI text for posts
  • yesAI image generator
  • yesAI evaluation

Sources: semrush.com/kb/756-social-poster, semrush.com/pricing/social and 1 more · checked on 11/11/2026

Influencer & UGC2Creator search · Campaign reporting
  • yesCreator search
  • yesCampaign reporting

Source: semrush.com/kb/1544-social-toolkit-pricing-and-… · checked on 11/11/2026

7 networks

Networks

What Semrush Social can do per network, as described by the provider.

  • FacebookPublishingAnalytics
  • InstagramPublishingAnalyticsCarousels, Stories
  • TikTokPublishing
  • LinkedInPublishingAnalytics
  • PinterestPublishingAnalytics
  • Google Business ProfilePublishing
  • YouTubeAnalytics
Show full matrix 7 networks × 5 capabilities
NetworkPublish directlyStoriesCarouselsAnalyticsCompetitor analytics
Facebookyesnot specifiednot specifiedyesyes
Instagramyesyesyesyesyes
TikTokyesnot specifiednot specifiednot specifiednot specified
LinkedInyesnot specifiednot specifiedyesnot specified
Pinterestyesnot specifiednot specifiednot specifiedyes
Google Business Profileyesnot specifiednot specifiednot specifiednot specified
YouTubenot specifiednot specifiednot specifiednot specifiedyes

Source: semrush.com/kb/818-configuring-social-poster · checked on 11/11/2026

Per pricing page

Costs & Plans

Amounts as the provider displays them. Limits per plan, where stated.

  • Base

    €19.18

    per month · billed annually

    • 5 Social profiles
    • 50 Posts
    • 10 Tracked profiles
  • Pro

    €38.36

    per month · billed annually

    • 10 Social profiles
    • 20 Tracked profiles
    • unlimited Posts
  • Business

    €239.75

    per month · billed annually

    • 10 Social profiles
    • 20 Tracked profiles
    • unlimited Posts
    • 10 Keywords
Pricing modelFreemium, Tiered plans, Add-on modules, Price per user, Discount for annual payment
Free planyes
Trial period7 days
BillingPrices in EUR, USD
Where prices were viewedPrices retrieved from Germany

According to the provider

Privacy & Security

We reproduce what the provider states. This is not a legal assessment.

  • Provider's GDPR statementyesyes, per provider
  • Data Processing Agreement (DPA)yesyes, per provider
  • Hostingnot specified
  • EU-US Data Privacy Frameworknot specified
  • ISO 27001 certificationnot specified
  • SOC 2 reportnot specified
Show all 26 criteria 24 not specified
  • yesProvider's GDPR statement
  • yesData Processing Agreement (DPA)
  • not specifiedProvider headquartered in the EU
  • not specifiedProvider from the DACH region
  • not specifiedHosting in the EU
  • not specifiedHosting in Germany
  • not specifiedChoice of server location
  • not specifiedEU-US Data Privacy Framework
  • not specifiedEU Standard Contractual Clauses
  • not specifiedList of subprocessors
  • not specifiedISO 27001 certification
  • not specifiedSOC 2 report
  • not specifiedBSI C5 attestation
  • not specifiedSSO via SAML
  • not specifiedUser management via SCIM
  • not specifiedRegular penetration tests
  • not specifiedTrust Center
  • not specifiedMeta Business Partner
  • not specifiedTikTok Marketing Partner
  • not specifiedLinkedIn Marketing Partner
  • not specifiedCustomer data not used for AI training
  • not specifiedAccessibility statement
  • not specifiedUS hosting
  • not specifiedHosting in Switzerland
  • not specifiedCISIS12 certification
  • not specifiedMeta Tech Provider

Sources: semrush.com/company/legal/privacy-policy, semrush.com/company/legal/dpa · checked on 11/11/2026

Social media scheduler

Alternatives

Tools with the same main category, sorted by the number of features they share with Semrush Social.

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    from €49per month · flat rate · billed annually
    4.4 / 5, Capterra, 77 Reviews
  • Planner with content categories, AI posts and managed service

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    from US$24.20per month · flat rate · billed annually
    4.4 / 5, Capterra, 39 Reviews
  • Social media scheduler for creators with queue and basic analytics

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    4.5 / 5, Capterra, 1,486 Reviews
  • Social media suite with scheduling, inbox, listening and AI copy

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    • X (formerly Twitter)
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    4.7 / 5, Capterra, 674 Reviews

All 35 alternatives to Semrush Social

No information available yet

We have not found verifiable information from the provider for these areas, or have not yet checked them. We do not enter anything we cannot back up with a source.

  • Integrations
  • No third-party reviews

Status 11/11/2026

Sources

Every page this profile is drawn from, with the date it was checked. The status shown above is the oldest of this data.

13 sources, oldest check on 11/11/2026. semrush.com (13)

Show all addresses with check date
01semrush.com/apps/docs/api-references/jwt-referenceLanguageschecked on 11/11/2026
02semrush.com/company/legal/dpa/Privacy & Securitychecked on 11/11/2026
03semrush.com/company/legal/privacy-policy/Privacy & Securitychecked on 11/11/2026
04semrush.com/company/legal/terms-of-service/Providerchecked on 11/11/2026
05semrush.com/kb/1501-media-monitoringFeatureschecked on 11/11/2026
06semrush.com/kb/1544-social-toolkit-pricing-and-plansTarget audiences, Features, Languages, Costs & Planschecked on 11/11/2026
07semrush.com/kb/1559-getting-started-with-social-toolkitFeatureschecked on 11/11/2026
08semrush.com/kb/756-social-posterPositioning, Featureschecked on 11/11/2026
09semrush.com/kb/768-planning-social-media-postsFeatureschecked on 11/11/2026
10semrush.com/kb/818-configuring-social-posterNetworks, Featureschecked on 11/11/2026
11semrush.com/kb/825-how-to-use-social-poster-chrome-extensionPlatformschecked on 11/11/2026
12semrush.com/news/455963-faq-for-customers-adobe-acquires-semrush/Providerchecked on 11/11/2026
13semrush.com/pricing/social/Features, Costs & Plans, Billingchecked on 11/11/2026

Method

How to read this profile

The whole method

  • Every claim has a source

    For every feature, price and privacy statement we store the page it comes from and the review date. Both are shown in the tool profile.

  • Unknown stays unknown

    If something is not stated by the provider, we show "no information". We do not guess and do not derive anything from advertising texts.

  • Reviews come from third parties

    Ratings come from OMR Reviews, G2 or Capterra, each with the number of reviews and the retrieval date. Each row in a list shows the same platform: the one on which most tools in the list are rated. Under 10 reviews, the rating is shown without a bar. Trustpilot and app stores rate the company or the app; they appear only in the profile. Social Rocket does not award its own rating.