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Tool comparison · Influencer marketing platforms

Sprout Social Influencer Marketing

Influencer module of Sprout Social, formerly Tagger, for Instagram and TikTok

Sprout Social, Inc. · United StatesEnterprise-grade solutionformerly Taggerformerly Tagger by Sprout Social
As of: 11/11/2026
Preview image of Sprout Social Influencer Marketing, published by the provider
Provider imagesproutsocial.com
  • EntryPrice on requestno list price published
  • Free plannot specified
  • Trial periodnot specified
  • InterfaceGermanand 9 more languages
  • Hosting according to providerUSA
  • Third-party rating4.3 / 5G2 · 414 Reviews
2 networks
  • Instagram
  • TikTok
Platforms
  • Web app
  • API

Classification

In brief

Summarised from the provider's information. Not a test verdict.

Formerly known as Tagger, the product is now part of the Sprout Social portfolio. It combines creator search with a DACH filter, influencer CRM, outreach, approval, payment and creator ads; analysis covers audiences, posts and paid posts. Contracts with e-signature and brand safety checks are provided for.

SuitsFor agencies and corporations that run creator work on Instagram and TikTok and want analysis in the same system.

Watch outPricing is only available on request, and the offer is limited to Instagram and TikTok.

Target audiences per provider

  • Agencies
  • Large enterprises

Source: sproutsocial.com/insights/press/sprout-social-a… · checked on 11/11/2026

Interface languagesEnglish, Portuguese, Spanish, French, German, Italian, Korean, Japanese, Chinese, Russian
Support languagesEnglish
Provider and headquartersSprout Social, Inc. · United States

Sources: influencersupport.sproutsocial.com/hc/en-us/art…, influencersupport.sproutsocial.com/hc/en-us/art… and 3 more · checked on 11/11/2026

Controlled vocabulary

Features

The same terms as in every other profile. Anything not listed has not been reviewed by us yet.

40 features across 9 groups
Planning & Publishing2Drafts & Templates · UTM parameters
  • yesDrafts & Templates
  • yesUTM parameters

Sources: influencersupport.sproutsocial.com/hc/en-us/art…, sproutsocial.com/influencer-marketing · checked on 11/11/2026

Team & Approvals5Approval workflow · External approval without login · Internal comments · Roles & Permissions …
  • yesApproval workflow
  • yesExternal approval without login
  • yesInternal comments
  • yesRoles & Permissions
  • yesMultiple brands/workspaces

Sources: influencersupport.sproutsocial.com/hc/en-us/art…, influencersupport.sproutsocial.com/hc/en-us/art… and 1 more · checked on 11/11/2026

Analytics7Profile analysis · Post analysis · Audience Analysis · Follower Growth …
  • yesProfile analysis
  • yesPost analysis
  • yesAudience Analysis
  • yesFollower Growth
  • yesEngagement Rate
  • yesCompetitor Benchmark
  • yesPaid post analytics

Sources: influencersupport.sproutsocial.com/hc/en-us/art…, influencersupport.sproutsocial.com/hc/en-us/art… and 2 more · checked on 11/11/2026

Reporting1Report builder
  • yesReport builder

Source: sproutsocial.com/influencer-marketing · checked on 11/11/2026

Listening & Monitoring2Brand mentions · Trend & topic detection
  • yesBrand mentions
  • yesTrend & topic detection

Sources: influencersupport.sproutsocial.com/hc/en-us/art…, sproutsocial.com/influencer-marketing · checked on 11/11/2026

Influencer & UGC17Creator search · Size of the creator database · Audience origin (DACH filter) · Find similar creators …
  • yesCreator search
  • yesSize of the creator database
  • yesAudience origin (DACH filter)
  • yesFind similar creators
  • yesInfluencer CRM
  • yesOutreach & contact
  • yesCampaign briefing
  • yesCreator content approval
  • yesCreator payments
  • yesDiscount code & affiliate tracking
  • yesCampaign reporting
  • yesAutomatic story capture
  • yesCreator ads (whitelisting/Spark Ads)
  • yesAI creator matching
  • yesBrand safety check for creators
  • yesCreator contracts & e-signature
  • yesApplication page for creators

Sources: influencersupport.sproutsocial.com/hc/en-us/art…, sproutsocial.com/pricing and 6 more · checked on 11/11/2026

Ads1Boost posts
  • yesBoost posts

Source: sproutsocial.com/influencer-marketing · checked on 11/11/2026

Administration & Security3Single Sign-On · API access · Unlimited users
  • yesSingle Sign-On
  • yesAPI access
  • yesUnlimited users

Sources: media.sproutsocial.com/uploads/Downloadable-Cus…, influencersupport.sproutsocial.com/hc/en-us/art… · checked on 11/11/2026

Service & Support2Dedicated point of contact · Live chat support
  • yesDedicated point of contact
  • yesLive chat support

Sources: influencersupport.sproutsocial.com/hc/en-us/art…, influencersupport.sproutsocial.com/hc/en-us/art… · checked on 11/11/2026

2 networks

Networks

What Sprout Social Influencer Marketing can do per network, as described by the provider.

  • InstagramAnalyticsAds
  • TikTokAnalytics
Show full matrix 2 networks × 2 capabilities
NetworkAnalyticsAds
Instagramyesyes
TikTokyesnot specified

Source: influencersupport.sproutsocial.com/hc/en-us/art… · checked on 11/11/2026

According to the provider

Privacy & Security

We reproduce what the provider states. This is not a legal assessment.

  • Provider's GDPR statementyesyes, per provider
  • Data Processing Agreement (DPA)yesyes, per provider
  • Hosting: USAyesper provider
  • EU-US Data Privacy Frameworkyesyes, per provider
  • ISO 27001 certificationnot specified
  • SOC 2 reportyesyes, per provider
  • EU Standard Contractual Clausesyesyes, per provider
  • Trust Centeryesyes, per provider
Show all 26 criteria 19 not specified
  • yesProvider's GDPR statement
  • yesData Processing Agreement (DPA)
  • not specifiedProvider headquartered in the EU
  • not specifiedProvider from the DACH region
  • not specifiedHosting in the EU
  • not specifiedHosting in Germany
  • not specifiedChoice of server location
  • yesEU-US Data Privacy Framework
  • yesEU Standard Contractual Clauses
  • not specifiedList of subprocessors
  • not specifiedISO 27001 certification
  • yesSOC 2 report
  • not specifiedBSI C5 attestation
  • not specifiedSSO via SAML
  • not specifiedUser management via SCIM
  • not specifiedRegular penetration tests
  • yesTrust Center
  • not specifiedMeta Business Partner
  • not specifiedTikTok Marketing Partner
  • not specifiedLinkedIn Marketing Partner
  • not specifiedCustomer data not used for AI training
  • not specifiedAccessibility statement
  • yesUS hosting
  • not specifiedHosting in Switzerland
  • not specifiedCISIS12 certification
  • not specifiedMeta Tech Provider

Sources: media.sproutsocial.com/uploads/Downloadable-Cus…, sproutsocial.com/legal/privacy-policy and 2 more · checked on 11/11/2026

1 listed

Integrations

connections that the provider itself names.

  • Shopify

Source: influencersupport.sproutsocial.com/hc/en-us/art… · checked on 11/11/2026

From third parties

Reviews

Social Rocket does not award a rating of its own. The values of other platforms are shown here, with retrieval dates.

Influencer marketing platforms

Alternatives

Tools with the same main category, sorted by the number of features they share with Sprout Social Influencer Marketing.

  • Creator analysis and influencer search, including for B2B and LinkedIn

    • Instagram
    • TikTok
    • YouTube
    • LinkedIn
    • X (formerly Twitter)
    • Twitch
    • Snapchat
    • +1
    from €29per month · billed monthly
    4.6 / 5, G2, 14 Reviews
  • Enterprise influencer platform, formerly Mavrck, with creator ads

    • Instagram
    • Facebook
    • TikTok
    • Pinterest
    • YouTube
    • Snapchat
    • X (formerly Twitter)
    Price on requestno list price published
    4.5 / 5, G2, 469 Reviews
  • Influencer and content analytics from Austria, part of Kolsquare

    • Instagram
    • TikTok
    • YouTube
    Price on requestno list price published
    4.4 / 5, G2, 102 Reviews
  • Influencer platform for online retail brands with creator search and payment

    • Instagram
    • TikTok
    • YouTube
    • Pinterest
    • Facebook
    Price on requestno list price published
    4.6 / 5, G2, 146 Reviews

All 27 alternatives to Sprout Social Influencer Marketing

No information available yet

We have not found verifiable information from the provider for these areas, or have not yet checked them. We do not enter anything we cannot back up with a source.

  • Prices and plans

Status 11/11/2026

Sources

Every page this profile is drawn from, with the date it was checked. The status shown above is the oldest of this data.

18 sources, oldest check on 11/11/2026. influencersupport.sproutsocial.com (9) · sproutsocial.com (6) · media.sproutsocial.com (1) · capterra.com (1) · g2.com (1)

Show all addresses with check date
01influencersupport.sproutsocial.com/hc/en-us/articles/38401976736653-Influencer-Marketing-How-do-I-manage-user-settingsLanguageschecked on 11/11/2026
02influencersupport.sproutsocial.com/hc/en-us/articles/38402058628237-Influencer-Marketing-How-can-I-search-for-CreatorsFeatureschecked on 11/11/2026
03influencersupport.sproutsocial.com/hc/en-us/articles/38402282278925-Influencer-Marketing-How-do-I-use-Content-ApprovalFeatureschecked on 11/11/2026
04influencersupport.sproutsocial.com/hc/en-us/articles/38402513958669-Influencer-Marketing-How-can-I-use-CollaboratorFeatureschecked on 11/11/2026
05influencersupport.sproutsocial.com/hc/en-us/articles/38402723942541-Influencer-Marketing-What-message-templates-are-availableFeatureschecked on 11/11/2026
06influencersupport.sproutsocial.com/hc/en-us/articles/38402976000653-Influencer-Marketing-How-do-I-boost-TikTok-posts-with-Spark-AdsFeatureschecked on 11/11/2026
07influencersupport.sproutsocial.com/hc/en-us/articles/38403468527885-Influencer-Marketing-What-integrations-are-availableNetworks, Featureschecked on 11/11/2026
08influencersupport.sproutsocial.com/hc/en-us/articles/38799138661517-Influencer-Marketing-Migration-FAQsFeatures, Languageschecked on 11/11/2026
09influencersupport.sproutsocial.com/hc/en-us/articles/47716819182093-Influencer-Marketing-PackagesPositioning, Features, Platforms, Billing, Integrationschecked on 11/11/2026
10media.sproutsocial.com/uploads/Downloadable-Customer-DPA.pdfProvider, Features, Privacy & Securitychecked on 11/11/2026
11sproutsocial.com/influencer-marketing/Featureschecked on 11/11/2026
12sproutsocial.com/insights/press/sprout-social-acquires-tagger-media/?referral=taggerTarget audienceschecked on 11/11/2026
13sproutsocial.com/legal/privacy-policy/Provider, Privacy & Securitychecked on 11/11/2026
14sproutsocial.com/pricing/?c1um1=7Features, Costs & Planschecked on 11/11/2026
15sproutsocial.com/security/influencer-marketing/Privacy & Securitychecked on 11/11/2026
16sproutsocial.com/trust-center/Privacy & Securitychecked on 11/11/2026
17capterra.com/p/250838/Tagger/Reviewschecked on 11/11/2026
18g2.com/products/sprout-social-influencer-marketing/reviewsReviewschecked on 11/11/2026

Method

How to read this profile

The whole method

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  • Unknown stays unknown

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  • Reviews come from third parties

    Ratings come from OMR Reviews, G2 or Capterra, each with the number of reviews and the retrieval date. Each row in a list shows the same platform: the one on which most tools in the list are rated. Under 10 reviews, the rating is shown without a bar. Trustpilot and app stores rate the company or the app; they appear only in the profile. Social Rocket does not award its own rating.