Social RocketAI and automation
Artificial intelligence and automated marketing workflows.
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Blog
AI landing pages for social ads: how to test offers instead of just designs
With Codex, GitHub and Vercel, campaign landing pages can be tested faster. What matters are conversion signals, QA and consent rather than mere design variations.
Blog
Zeta connects AI search with advertising data: Senso, Digital Audience and AthenaOS
Zeta Global agrees two acquisitions and unveils AthenaOS. GEO, audience data and ad activation are coming together – including in Europe.
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Local AI search: Semrush shows why brands must measure mentions and sources separately
Semrush compares AI answers in the UK and US. News sites dominate British ChatGPT citations; Flo and Motorway show how companies run GEO operationally.
Blog
GEO becomes its own martech market: Profound and Berlin's Peec AI grow
Profound reaches a 1,8 billion dollar valuation, Berlin's Peec AI reports 10 million dollars in ARR and launches a GEO agent. This is how AI search is changing marketing and content.
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Square brings AI to the restaurant checkout: order terminals become salespeople
Square's new voice kiosk recommends products based on sales data and links ordering, loyalty and payment. Starbucks is already considering personalized drive-through menus.
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Zocdoc opens doctor appointments to AI agents – sponsored listings stay visible
Zocdoc lets AI agents book doctor appointments and sets rules for sponsored results. What this means for marketing, visibility and AI bookings.
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OpenAI relies on live events for B2B marketing – including in Berlin
OpenAI is courting business customers with Builder Lounges and DevDay events in Berlin. Why live demos, social media and creators together shape the B2B strategy.
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New marketing chiefs are far more likely to bring AI skills
26 % of the 2026 newly appointed US CMOs list AI skills, compared with 9 % of long-serving incumbents. What Findem, Gartner and Serviceplan reveal about marketing leadership.
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Amazon Ads: 19,6 billion dollars – Jassy sees no threat from AI shopping agents
Amazon Ads is posting revenue of3 19,6 billion dollars in Q 400 million Alexa shopping users. Jassy sees little competition from external shopping agents so far and reports
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Stagwell grows 7 % organically: AI cloud rises 108 %
Stagwell reports 816 million dollars in quarterly revenue and 108 percent organic growth at The Marketing Cloud. The agency market is shifting towards AI and software.
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DoorDash to acquire Instacart for 17 billion dollars: retail media in focus
DoorDash plans to acquire Instacart for about 17 billion dollars. The deal combines delivery logistics, AI shopping and retail media; until closing, 2027/28 many questions remain open.
Blog
FTC examines personalized pricing at nine companies – what German marketers need to know
The FTC is requesting data on personalized prices and compensation from nine companies. What the investigation means for AI pricing, social commerce and EU transparency rules.