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Blog29/10/2026
Meta tests AI styling with Instagram photos: Waddle World is available from 18
Meta is testing Style Sketch and Waddle World. Instagram photos become styling data, but Waddle is officially available from 18. What remains open on privacy and commerce.
Blog28/10/2026
ShopMy Spotlights: Creator posts become TikTok and Meta ads on a commission basis
ShopMy turns successful affiliate posts into paid social. TikTok One API, approvals and commissions change creator buying – with risks for measurement and fees.
Blog28/10/2026
7-Eleven launches K-drama on TikTok and Instagram: discount per episode
7-Eleven plans seven 60-second episodes from 2 November and links each K-drama episode to a snack offer. What this means for measuring retail impact.
Blog28/10/2026
Meta Ads Manager shows the performance of individual images and copy – with limits
Meta breaks down image, video and text variants separately in Ads Manager. Why creative reporting helps, but does not deliver reliable A/B test conclusions.
Blog27/10/2026
Instagram tests 90-minute videos: Features links Reels and long-form content
Instagram is testing feature videos up to 90 minutes long, with clips as Reels and Series. The features only run in selected tests in the USA and Brazil.
Blog26/10/2026
Meta Ads: 50 conversions per week – what the learning phase really costs
Meta warns against hasty changes to Facebook and Instagram campaigns. Why 50 weekly conversions are a guideline, how to calculate the budget, and when intervention is still necessary.
Blog26/10/2026
Instagram Edits tests desktop version: What creators can use now – and what's still missing
Meta is testing Edits on desktop with selected creators, while the iPhone Duo interface is reportedly already available. For German teams, the desktop version's launch date and feature scope remain open.
Blog25/10/2026
Instagram Stories get a Threads sticker: how a discussion becomes a crossposting format
Instagram is introducing a new Threads sticker for Stories: posts you have already liked or saved can be added. What changes for organic reach and community teams.
Blog25/10/2026
Instagram Read-only: Meta confirms internal idea, but no public test
Screenshots point to an Instagram reading mode without likes, comments or story views. Meta clarifies: purely internal exploration, neither an external test nor a confirmed Plus launch.
Blog25/10/2026
Instagram blocks No Kings account after AI retrievals: risk for social teams
According to Meta, a fourfold spike in automated read requests triggered the mistaken Instagram block. What companies should know about bot detection, admin access and crisis channels.
Blog25/10/2026
Away and John Summit: From a viral luggage frustration to a creator campaign
Away turns DJ John Summit into its campaign face after his public anger over a Rimowa suitcase. What the deal reveals about reactive creator marketing, advertising disclosure and credible product claims.
Blog24/10/2026
Anthropologie links a TikTok mini-series with DoorDash: the path from content to gift
Anthropologie is launching a five-part creator series and selling via DoorDash from more than 220 US stores. Why the channels only become measurable together.

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